Does your About page grab potential clients’ attention or does it leave them yawning? We’re sharing tips on tone, content and format for creating an engaging About page that will make people want to work with your agency today! Tone When a potential client reads your About page they should feel like they are meeting you face-to-face for the first time. ...
Read MoreHere is our latest website redesign, just launched for EBS. The new EBS website was recently launched with a single long-page design for a clean, modern feel that is easy to navigate. The site is mobile-responsive, clean and concise, and provides a one-stop resource for potential and current clients. Visit the new EBS site at...
Read MoreLinkedIn is fast proving to be the foremost social media site for B2B marketing. Employee benefit agencies that rely on cultivating relationships in order to market a product or service may find utilizing more fast-moving social platforms like Twitter or Instagram challenging, but LinkedIn provides a space for professionals to interact with one another, share...
Read MoreHere is our latest website design, just launched for benefit technology vendor 247 Telamed. The 247 Telamed website was recently launched with simple, clean design and embedded videos, contact forms, and admin portal login. The site is mobile-responsive, easy to navigate, clean and concise, providing a one-stop resource for potential and current clients. Visit the...
Read MoreIn the world of employee benefits, we know that relationships are key. Particularly for independent firms, a new client is more likely to be obtained through a game of golf with a current client who knows local business owners than by a YouTube video explaining an online enrollment process. However, companies that do this type of B2B marketing can highly benefit...
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