Writing a blog post -like all other writing- is a skill. In order to keep your reader interested, you should think about structuring your text and writing in an appealing style. You should help your readers to grasp the main idea of your post by providing headings, subheadings and clear paragraphs. If people understand and like your text, they are much more likely...
Read MoreWhy Should You as a Small Business Owner be Concerned About Search Engine Optimization (SEO)? Because you want to provide visitors to your website with such a fantastic user experience that they will tell others! Because you want to provide search engines like Google, Bing, and Yahoo critical information so they will place your site in the top 5 spots on the returns...
Read MoreStatistics overwhelmingly show that your website is very likely your customers’ first impression of your brand or store. That being said, keeping your site up-to-date and relevant is definitely in your best interest. An upgrade may mean a new site, but in some cases may be just mean fixing up what you already have. Here are 10 signs that it might be time to make...
Read MoreBy now, if social media isn’t a critical element in your online marketing strategy, it should be. Having a presence on sites like Facebook, Twitter and LinkedIn can add value to your product, to customer service and ultimately to your brand. But simply having an account and broadcasting company news isn’t enough. To attract and keep customers — and to build a strong...
Read MoreAs smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, having a mobile–friendly website is becoming essential. Mobile sales have already overtaken desktop sales, and mobile Internet usage is predicted to overtake desktop internet usage by 2014. It is...
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